Position your product with precision: lock in your ideal customer profile (ICP), segment the market into purchase-ready accounts, identify key decision makers, and outflank your competition.
Equip your team with a plug-and-play GTM playbook: clear qualification rubrics and value props mapped to target accounts—so new reps ramp in weeks, not quarters.
Build the backbone to predictable growth: customized sales stages, disciplined forecasting cadence, and pipeline hygiene synced to your playbook—so you can focus on wins, not chasing data.
Already in market? Analyze your funnel, identify gaps, and deliver a 90-day KPI roadmap that sharpens positioning, boosts conversion, and unlocks more revenue—without adding headcount.
Born in Texas, based in Los Angeles. I played Division I football at the U.S. Naval Academy and served as a Surface Warfare Officer, where I spent most of my time coordinating operations across 10 U.S. Naval warships to keep them mission ready. That experience taught me how to lead under pressure, stay focused on execution, and operate with discipline—principles I carry into every GTM strategy.
Former U.S. Naval Officer turned enterprise sales leader with 10+ years of experience closing complex, 7-figure SaaS and automation deals across the industrial, robotics, and semiconductor verticals. I’ve built $20M+ pipelines and led GTM efforts for both early-stage startups and global public companies—playing key roles in a $250M+ startup acquisition and helping leading semiconductor firms plan with precision to capture market share during this AI boom. Whether navigating long-cycle industrial sales or repeatable SaaS motions, I specialize in helping technical teams build sales systems that scale.